Accepting new clients Scope 15 disciplines Markets US · UK · CA · AU · EU Terms Month to month

Digital marketing agency pricing

Every package.
Every price.
Before you call us.

Thirty-six packages across twelve services, each one showing what it costs, whether it is billed once or every month, and exactly what is in it. Month to month, no setup fees, no number hidden behind a sales call.

PRI-01 Basis

How to read the numbers on this page.

Every price below is a real starting point for a real package. Where a price carries a plus sign, the scope sets the final figure and we tell you what moves it. Nothing here is a range invented to look small, and nothing is quoted differently depending on how the call goes.

The other half of a price is its basis. A one-time build and a monthly retainer are not comparable numbers, so every tier states which one it is, on the card and in the line under the heading.

  • BAS-01

    Month to month

    Every retainer runs month to month. No lock-ins, no minimum term, and no notice period buried in a contract.

  • BAS-02

    No setup fees

    Retainers start at the listed price. Onboarding, account access and the first plan are part of the engagement, not an extra line.

  • BAS-03

    Ad spend is separate

    Budget for Google and Meta is paid directly to the platform and is never marked up. Management fees are only for the work.

  • BAS-04

    One-time or per month

    Builds are one-time project fees. Ongoing work is a monthly retainer. Some work is per unit, per video or per post. Each card says which.

  • BAS-05

    One dedicated lead

    Every engagement, at every tier, has a named person who knows the account. The price does not buy you a queue.

  • BAS-06

    You own everything

    Accounts, domains, data and creative stay in your name. If we part ways, nothing has to be rebuilt from scratch.

If you would rather have the recommendation than the list, book the free 30-minute strategy call and we will tell you which tier fits and which one you do not need yet.

PRI-02 Price list

Twelve service groups. Thirty-six packages.

Grouped by what the work does: acquire first, then convert, then retain. Start at the index, or read the whole list. Every tier carries its price, its billing basis and its inclusions, and every one links to the same place if you want it scoped.

ADS-01Per month

Starter, $799

Billed per month as an ongoing management retainer. Ad spend is separate.

  • Single platform, Google or Meta
  • Up to $5,000 per month of ad spend
  • Single audience and conversion goal
  • Monthly reporting and review
ADS-02Per month

Growth, $1,499

Billed per month as an ongoing management retainer. Ad spend is separate.

  • Single platform with advanced segmentation
  • Up to $15,000 per month of ad spend
  • Full funnel campaign structure
  • Retargeting and lookalike audiences
  • Bi-weekly review and optimization
ADS-03Per month

Scale, $2,499

Billed per month as an ongoing management retainer. Ad spend is separate.

  • Google and Meta managed together
  • $15,000 or more per month of ad spend
  • Multi-audience, multi-funnel structure
  • Weekly optimization and reporting
  • Advanced conversion tracking setup

Ad spend is paid directly to Google or Meta. It is separate from the management fee and it is never marked up.

Acquire stage SEO

Search engine optimization and AI search visibility

Organic positions that compound. Technical optimization, on-page work, content strategy, link building, and the structure that gets you cited inside AI answers.

SEO-01Per month

Foundation, $999

Billed per month as an ongoing retainer, month to month.

  • Single market or service focus
  • Technical audit and core fixes
  • Up to 4 SEO blogs per month
  • Basic link building
  • Monthly reporting
SEO-02Per month

Growth, $1,999

Billed per month as an ongoing retainer, month to month.

  • Multi-service or multi-market
  • Advanced technical SEO
  • Up to 8 SEO blogs per month
  • Active link building campaigns
  • AI search visibility optimization
  • Bi-weekly reporting
SEO-03Per month

Authority, $3,499

Billed per month as an ongoing retainer, month to month.

  • Multi-location or competitive market
  • Full technical SEO management
  • 10 or more blogs per month
  • Premium link building
  • Full AI search optimization
  • Weekly progress and reporting

Acquire stage LOC

Local SEO and map pack

Positions in the Google map pack for the area you actually sell into. Google Business Profile optimization, citation building, review strategy and geo-targeted content.

LOC-01Per month

Single Location, $599

Billed per month as an ongoing retainer, month to month.

  • One Google Business Profile
  • Citation building and cleanup
  • Review generation strategy
  • Monthly Google posts
  • Local ranking tracking
LOC-02Per month

Multi Service Area, $999

Billed per month as an ongoing retainer, month to month.

  • One profile, multiple service areas
  • Geo-targeted location pages
  • Advanced citation strategy
  • Active review generation
  • Bi-weekly Google posts
LOC-03Per month

Multi Location, $1,499

Billed per month as an ongoing retainer, month to month.

  • Multiple physical locations
  • Per-location optimization
  • Comprehensive review programmes
  • Weekly Google posts per location
  • Per-location ranking reports

Acquire stage SOC

Social media management

Social media management on a planned calendar. Custom graphics, captions, scheduling and community management across the platforms your buyers actually use.

SOC-01Per month

Essential, $599

Billed per month as an ongoing retainer, month to month.

  • 1 platform managed
  • 12 posts per month
  • Branded graphics
  • Monthly content calendar
  • Approval workflow
SOC-02Per month

Growth, $1,099

Billed per month as an ongoing retainer, month to month.

  • 2 platforms managed
  • 20 posts per month
  • Stories and Reels included
  • Community management
  • Bi-weekly review
SOC-03Per month

Full Management, $1,899

Billed per month as an ongoing retainer, month to month.

  • Up to 4 platforms
  • 30 or more posts per month
  • Full Stories, Reels and DMs
  • Active community management
  • Weekly strategy and reporting

Convert stage WEB

Web design and development

Custom WordPress builds designed around what the site has to produce. SEO architecture, mobile-first layout, and an obvious next action on every page.

WEB-01One-time

Essential, $2,499

One-time project fee, billed against the build. Not a monthly retainer.

  • Up to 5 pages
  • Custom WordPress design
  • Mobile-responsive build
  • SEO-ready architecture
  • Contact form integration
  • 2 revision rounds
WEB-02One-time

Professional, $4,999

One-time project fee, billed against the build. Not a monthly retainer.

  • Up to 10 pages
  • Advanced custom design
  • CRM and booking integrations
  • Blog setup and SEO architecture
  • Page speed optimization
  • 3 revision rounds and copywriting support
WEB-03One-time

Premium, $8,999+

One-time project fee from $8,999, set by scope. Not a monthly retainer.

  • 15 or more pages, or complex functionality
  • Full custom design and animations
  • Advanced integrations
  • Custom features and modules
  • Migration with SEO preserved
  • Unlimited revision rounds

Every website build is a one-time project fee, not a monthly retainer. Ongoing maintenance retainers are available separately from $199 per month.

Convert stage APP

Web application development

Portals, booking systems, internal tools, MVPs and SaaS builds. Discovery, design, development and post-launch support, run as a project rather than a retainer.

APP-01One-time

MVP, $8,000+

One-time project fee from $8,000, confirmed after discovery.

  • Single core feature build
  • Basic UI and admin panel
  • User authentication
  • 4 to 8 week timeline
  • 30-day post-launch support
APP-02One-time

Standard, $15,000+

One-time project fee from $15,000, confirmed after discovery.

  • Multi-feature application
  • Custom UX and UI design
  • Multiple user roles
  • API integrations
  • Full QA and 60-day support
APP-03Quoted

Custom, Quoted

One-time project fee, quoted in full after the paid discovery phase.

  • Complex SaaS or enterprise builds
  • Full discovery process
  • Scalable architecture design
  • Dedicated project team
  • Long-term support packages

All web application projects begin with a paid discovery phase so the scope is priced against something real.

Convert stage VID

Video editing

Short-form and long-form editing for ads, social and the site. Priced per video when output is occasional, or as a retainer when it is constant.

VID-01Per video

Short Form, $150

Billed per video delivered. No retainer required.

  • Up to 90 seconds final output
  • Captions and basic graphics
  • Multi-platform export
  • 2 revision rounds
  • 3 to 5 day turnaround
VID-02Per video

Long Form, $400

Billed per video delivered. No retainer required.

  • 2 to 10 minutes final output
  • Advanced motion graphics
  • Brand template and overlays
  • 3 revision rounds
  • 5 to 7 day turnaround
VID-03Per month

Monthly Retainer, $899

Billed per month as an ongoing retainer, month to month.

  • 4 to 12 videos per month
  • Branded templates included
  • Priority turnaround
  • Mix of short and long form
  • Best value for consistent output

Convert stage BRD

Branding and graphic design

Logo design, full identity systems, and the ongoing graphic design every other channel draws from.

BRD-01One-time

Logo Design, $499+

One-time project fee from $499, set by scope.

  • 3 initial concepts
  • 2 revision rounds
  • All file formats included
  • Colour variations
  • Usage rights included
BRD-02One-time

Full Brand Identity, $1,999+

One-time project fee from $1,999, set by scope.

  • Logo with concepts and refinement
  • Colour palette and typography system
  • Brand guidelines document
  • Social media kit
  • Business card and letterhead designs
BRD-03Per month

Design Retainer, $799

Billed per month as an ongoing retainer, month to month.

  • Ongoing design support
  • Marketing collateral
  • Social media graphics
  • Pitch decks and one-pagers
  • Priority turnaround

Convert stage CNT

Content writing and copywriting

Blog content, service pages and website copy written against real buyer questions, so a page ranks and sells in the same pass.

CNT-01Per post

Per Blog, $199

Billed per post delivered. No retainer required.

  • 1,000 to 1,500 words
  • SEO-optimized structure
  • Keyword research included
  • Meta title and description
  • 1 revision round
CNT-02Per month

Monthly Pack, $699

Billed per month as an ongoing retainer, month to month.

  • 4 blogs per month
  • Editorial calendar planning
  • Topic and keyword research
  • Internal linking strategy
  • Best per-post value
CNT-03One-time

Website Copy, $1,499+

One-time project fee from $1,499, set by page count.

  • Full website copywriting
  • Up to 10 pages
  • Brand voice development
  • SEO optimization
  • 2 revision rounds

Retain stage EML

Email marketing

Email marketing to the list you already own. Platform setup, automation, newsletters and segmentation, built to nurture slow buyers and re-engage old ones.

EML-01One-time

Setup Project, $1,499+

One-time project fee from $1,499 for the build. Ongoing sending is separate.

  • Full email platform setup
  • Welcome sequence build
  • Lead nurture automation
  • Audience segmentation
  • Template design
EML-02Per month

Monthly Retainer, $799

Billed per month as an ongoing retainer, month to month.

  • 2 to 4 newsletters per month
  • Automation maintenance
  • Re-engagement campaigns
  • List growth and segmentation
  • Performance reporting
EML-03Per month

Full Programme, $1,499

Billed per month as an ongoing retainer, month to month.

  • Weekly newsletter
  • Multiple automation flows
  • Advanced segmentation
  • A/B testing programme
  • Strategy and growth reporting

Retain stage CRM

CRM, automations and funnels

GoHighLevel setup, workflow automation, Zapier and Make integrations, and the lead management system that stops warm enquiries going cold in an inbox.

CRM-01One-time

CRM Setup, $1,499+

One-time project fee from $1,499 for the build. Not a monthly retainer.

  • Full GoHighLevel configuration
  • Custom pipeline stages
  • Lead source tracking
  • Basic automations
  • Team training included
CRM-02One-time

Automation Build, $2,499+

One-time project fee from $2,499 for the build. Not a monthly retainer.

  • CRM setup with advanced workflows
  • Zapier and Make integrations
  • Multi-channel follow-up sequences
  • Conversion data fed back to ad platforms
  • Full system documentation
CRM-03One-time

Full Funnel, $3,999+

One-time project fee from $3,999 for the build. Not a monthly retainer.

  • Complete pipeline ecosystem
  • Landing pages and forms
  • Multi-touch nurture sequences
  • SMS and email automation
  • Full integration with your existing tools

Ongoing automation maintenance retainers are available separately from $499 per month.

Retain stage BOT

AI chatbots and voice bots

AI chatbots built on your services and your pipeline, not a generic template. Lead capture, customer service, and full GoHighLevel AI integration.

BOT-01One-time

Lead Capture Bot, $1,999+

One-time project fee from $1,999 for the build. Not a monthly retainer.

  • Single platform deployment
  • Custom qualification flow
  • CRM integration
  • Calendar booking integration
  • 30-day post-launch support
BOT-02One-time

Customer Service Bot, $3,499+

One-time project fee from $3,499 for the build. Not a monthly retainer.

  • Trained on your business knowledge
  • Multi-platform deployment
  • FAQ handling at scale
  • Smart human handoff logic
  • Ongoing knowledge updates
BOT-03One-time

GoHighLevel AI, $4,999+

One-time project fee from $4,999 for the build. Not a monthly retainer.

  • Full GoHighLevel AI integration
  • Pipeline-aware conversations
  • Multi-bot ecosystem
  • Advanced workflow triggers
  • Lead scoring and routing

Every custom AI build begins with a free 30-minute discovery call and a no-obligation project proposal within 48 hours.

All of the above are starting points. Final pricing depends on scope, market and how competitive your category is. Every engagement begins with a free strategy call where we recommend the tier that fits, including the case where the honest answer is a smaller one.

PRI-03 Bundles

Stacking services lowers the rate.

Running several disciplines together takes less of our time per discipline, because the research, the tracking and the creative are shared instead of repeated. That saving is passed on as a bundle rate on the combined list subtotal.

  • BND-01Two or more paid services qualify for a bundle rate. One service is billed at the listed price.
  • BND-02The rate applies to the combined list subtotal, and it increases with each paid service added.
  • BND-03Six or more paid services reaches the maximum, which is 30% off the list subtotal.
  • BND-04Ad spend is never part of a bundle calculation, because it is never ours. It goes straight to the platform.
  • BND-05Mixing monthly retainers with one-time builds gives you a single combined figure for comparison only. Billing cadence stays split.

Bundle pricing is an estimate for planning. The exact figure and the billing cadence are confirmed on your strategy call, against the scope we actually recommend.

PRI-04 Billing

Four ways work is billed, and nothing else.

The old version of this page listed some builds without saying whether the number was a project fee or a monthly one. That is fixed. Every tier above states its basis, and there are only four bases in the whole price list.

BIL-01

Monthly retainer

Ongoing work: search engine optimization, ads management, social media management, email marketing, design and video retainers. Billed monthly, month to month.

BIL-02

One-time project

Builds with an end: websites, web applications, branding, CRM and automation systems, AI chatbots, website copy. Billed as a project fee against the build.

BIL-03

Per unit

Work that arrives in pieces: $150 or $400 per video, $199 per blog post. No retainer, no minimum, useful when output is occasional.

BIL-04

Ad spend

Paid by you, directly to Google or Meta, on your own card. It never passes through us and it is never marked up.

Builds and retainers often sit together. A website is a one-time project, and the maintenance that follows is $199 per month. A CRM build is a project, and the automation maintenance that follows is $499 per month. Both are listed on the cards above so neither arrives as a surprise.

PRI-05 Choosing

Which tier, and which service first.

Most businesses start with one or two services, widen later, and do best when the first choice is the one losing the most money right now. A few rules of thumb that hold up across markets.

  • FIT-01If traffic arrives and almost nobody enquires, fix conversion before buying more traffic. That usually means web design and development before ads.
  • FIT-02If the site converts and nothing is arriving, acquisition comes first: search engine optimization for compounding results, Google Ads for results this month.
  • FIT-03Ad tiers are set by budget, not ambition. Under $5,000 a month of spend, Starter is the right one and Growth is wasted money.
  • FIT-04If leads already arrive and go cold, the cheapest revenue in the system is CRM and automation, because the cost of acquiring those leads is already spent.
  • FIT-05If you serve one town, Local SEO Single Location beats a national SEO retainer at three times the price.
  • FIT-06If you are unsure between two tiers, start on the lower one. Scope widens at a month boundary without renegotiating anything.

The free audit answers this properly against your actual setup, and you keep the answer whether or not you hire us. See services for what each discipline covers, or process for what the first six weeks look like.

PRI-06 Questions

Questions about money.

The ones that come up on nearly every call. If yours is not here, ask it on the call and you will get a straight number back.

Q-01Are these prices final, or do you customise quotes?
These are our standard package prices and they are accurate. We can move the scope of any package up or down for your goals, market and budget, and where a price carries a plus sign the scope sets the final figure. What does not happen is a different number appearing later because there were fees nobody mentioned. There are no hidden fees and no setup fees. If you would rather be told which tier fits than pick one yourself, the free 30-minute strategy call does exactly that, including when the honest answer is a cheaper tier than the one you asked about.
Q-02Why do some prices start at a number instead of being fixed?
Because a five-page website and a fifteen-page site with custom modules are not the same job, and pretending otherwise means one of the two clients is being overcharged. A solo professional in a small market needs less scope than a multi-location business in a competitive one. We scope the engagement against what will actually work, then price it, and the starting figure is the floor rather than a teaser.
Q-03Do you require long-term contracts?
No. Every retainer is month to month. We would rather earn the next month than hold you to a twelve-month term, and a contract that traps a client mostly protects agencies from the consequences of poor work. One-time builds are projects with a defined end, so they are not a commitment either.
Q-04Is ad spend included in the management fee?
No. Ad spend goes directly to Google, Meta or whichever platform is running the campaign, and it is separate from the management fee on every ads tier. We never mark it up and it never passes through our account, so the full budget you set is the budget that runs. The ad tiers list the spend range each one is built for, because managing $3,000 a month and $30,000 a month are different jobs.
Q-05Do you take one-off projects, or only retainers?
Both. Websites, web applications, branding, video, CRM builds and AI chatbots can be commissioned as one-time projects and then left alone. Ongoing disciplines like search engine optimization, ads management, social media management and email marketing are retainers, because they are continuous work rather than a deliverable. The price list marks which is which on every card.

Next step

Talk to someone who can read the account.

Book a free 30-minute strategy call. We will go through your current setup, tell you exactly what is holding it back, and show you what we would do about it. No obligation, no generic proposal, no hard sell.

Book your strategy call →
Call length30 min
CostFree
CommitmentNone
Response time1 business day